• Social media users have grown by more than 10% over the past year, taking the global total to 3.96 billion by the start of July 2020.
• An average of 1 million+ people started using social media for the first time every single day over the past 12 months, equating to almost 12 new users every second.
• Nearly 70% of the total population in Northern America uses social media today, compared to just 7% in Middle Africa.
Source: DataReportal